Winter in New York City is the perfect time to experience iconic attractions without the crowds—and NYC Must-See Week* makes it even better. From January 20 through February 12, RiseNY is participating in NYC Must-See Week with a special 2-for-1 ticket offer. That means double the fun for half the price when you use promo code MSW26.
If you’re looking for one of the best things to do in NYC this winter, RiseNY should be at the top of your list.
What Is NYC Must-See Week?
NYC Must-See Week is a citywide celebration of New York’s most iconic attractions, offering limited-time deals to encourage locals and visitors to explore the city. It’s one of the best opportunities of the year to experience must-see NYC attractions at a discounted price—especially during the winter months.
RiseNY is proud to be part of this annual event, offering guests an unforgettable way to see New York like never before.
Experience New York City Like Never Before at RiseNY
Located in the heart of Times Square, RiseNY is a one-of-a-kind attraction that combines immersive exhibitions with a thrilling aerial ride over the NYC skyline.
Your experience includes:
- Seven interactive galleries that explore New York’s impact on music, fashion, finance, film, Broadway, and pop culture
- Authentic artifacts and engaging storytelling that bring NYC history to life
- A soaring flight simulation ride that lifts you 30 feet in the air for breathtaking views of the city’s most famous landmarks
It’s part museum, part ride—and all New York.
Why Visit RiseNY During Must-See Week?
NYC Must-See Week is the ideal time to visit RiseNY, especially if you’re:
- Visiting New York City in January or February
- Looking for indoor activities to escape the winter cold
- Planning a budget-friendly NYC trip
- A local looking to rediscover the city
With the MSW26 promo code, you’ll receive 2-for-1 tickets, making it easy to bring a friend, family member, or travel companion along for the experience.
How to Redeem the RiseNY Must-See Week Offer
Getting the deal is simple:
- Visit the RiseNY ticketing page
- Select your visit date between January 20 and February 12
- Enter promo code MSW26 at checkout
- Enjoy 2-for-1 admission to RiseNY
This offer is available for a limited time, so booking early is recommended.
One of the Best Things to Do in NYC This Winter
Whether you’re a first-time visitor or a longtime New Yorker, RiseNY offers a fresh perspective on the city you love. NYC Must-See Week makes it even more accessible with this exclusive 2-for-1 deal.
Don’t miss your chance to experience one of New York City’s most exciting attractions for less.
Visit RiseNY during NYC Must-See Week and use promo code MSW26 to get 2-for-1 tickets from January 20 through February 12.
*NYC Must-See Week is a proprietary program of New York City Tourism + Conventions, Inc. Valid from 1/20/26 through 2/12/26. Min. 2 tickets per order.

